Fashion blogger and stylist is the next in line who has designed pieces for H&M. I remember I heard some rumours about this some months back, and I thought how great it would be if it was actually true. And so it is! The line consists of 11 pieces (9 fashion pieces and 2 accessories) and will be in Swedish H&M stores the 3rd of February. Lucky Swedes!
Elin herself has stated that "The collection is minimalistic and raw, but with bohemian elements, something that reflects my personal style well." H&M describes it as "a strong and clear collection, where silhouette and materials are more important than decoration. The details are well considered and discrete, such as the un-even hem on the washed leather jacket, the hidden chain at the neckline on one of the dresses, and the raw edge on the wide pants. The balance between the hard, tough and sculptural, and the soft, draped and feminine suits both H&M and Elin perfectly."
What do you think about this collaboration?